Reviews & Reputation

Review Generation

Ask every customer for a review automatically, with follow ups, and watch the volume build.

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$5.33Per location / month
42Tools included
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Review Generation+12 reviews
Quick answer

Review generation sends a request after each job, follows up once with the people who meant to and forgot, and tracks which requests turned into reviews.

Overview

What it does

Review volume is almost entirely about asking. Businesses with hundreds of reviews are rarely better than their competitors with twelve. They built the habit of asking after every job and kept it. The gap between the two is process, not quality.

Asking by hand does not survive a busy week. The intention is genuine and everyone agrees reviews matter, but the request depends on somebody remembering at the end of a job. Remembering is exactly what stops happening when things are busy, so volume arrives in bursts that track how quiet the month was.

An automatic sequence makes the ask reliable. A request goes out after each job, one follow up catches the people who meant to and forgot, and the link takes one tap. Nothing about that depends on anyone being free on a Thursday.

The follow up is the part most businesses skip and it is usually worth more than the first message. Plenty of people intend to leave a review, get interrupted, and never come back. One reminder recovers a large share of them.

Features

Everything you get

1

Automatic requests

A request goes out after each job without anyone remembering to send it.

2

One follow up

A single reminder to the people who did not act, which recovers a good share of them.

3

Text or email

Send by whichever your customers actually respond to, or both.

4

One tap link

The request opens the review box directly rather than the profile, because every extra step loses people.

5

Per location sending

Requests go from the right site with the right link, so reviews land on the correct profile.

6

Timing control

Send an hour after the job, or a day later. The right delay depends on what you sell.

7

Results tracked

How many requests went out, how many were opened and how many became reviews.

8

Stops when they act

Somebody who leaves a review does not get chased again.

9

Nobody asked twice

Suppression so the same customer is not requested repeatedly across visits.

Review Generation
How it works

From setup to first result

  1. 1

    Decide the trigger

    What counts as a finished job. Getting this right is what makes the timing feel natural.

  2. 2

    Pick the channel

    Text usually beats email for local businesses, but send by whichever your customers actually use.

  3. 3

    Set the delay

    An hour after a haircut. A day after a boiler fix. Match it to when they know whether they are happy.

  4. 4

    Use the one tap link

    Straight to the review box. Every extra click costs you reviews.

  5. 5

    Write one short message

    Two sentences. Long requests get less response than short ones.

  6. 6

    Turn on the follow up

    One reminder, a few days later, to the people who did not act.

  7. 7

    Read the conversion

    Requests sent against reviews received tells you whether the timing and wording are right.

Review Generation
Why it matters

What changes when you use it

Without it
  • Only asking happy customers
  • Sending to the profile instead of the review box
  • No follow up
  • Asking at the wrong moment
  • A burst of thirty in one week
With Review Generation
  • Volume is a function of asking
  • Manual asking fails in busy weeks
  • The follow up is worth more than the first ask
  • Every extra step loses people
  • Timing changes the answer

Volume is a function of asking

Businesses with hundreds of reviews built the habit. It is almost never about being better than the competition.

Manual asking fails in busy weeks

Which are exactly the weeks with the most customers to ask. Volume then mirrors how quiet the month was.

The follow up is worth more than the first ask

Plenty of people mean to and get interrupted. One reminder recovers a large share of them.

Every extra step loses people

A link to the profile instead of the review box costs you reviews you had already earned.

Timing changes the answer

Ask too early and they do not know yet. Ask too late and the feeling has faded.

Steady beats a burst

A run of thirty reviews in one week looks odd. A steady trickle reads as a business that is busy.

What it measures

  • Requests sent per location
  • Reviews received per location
  • Requests that became reviews
  • Effect of the follow up
  • Best performing channel
  • Time between job and review
Reports & outputs

Reports you can send

Every output can be exported and carries your branding, never ours.

Example report
Output

Request log

Who was asked, from which location and when.

Output

Follow up log

Who got a reminder and what happened.

Output

Conversion report

Requests sent against reviews received.

Output

Channel comparison

Whether text or email works better for you.

Output

Per location volume

Which sites are actually asking.

Output

Branded export

The numbers in a document with your logo.

Built for

Who this is built for

Agencies

Turn on a reliable ask for every client instead of nagging them to do it.

Multi location brands

See which sites actually ask, by name.

Franchises

A network wide ask so no franchisee is left on twelve reviews.

Independent owners

Stop relying on remembering at the end of a job.

Best practices

Get more out of it

  • Ask after every job, not after the good ones. Selecting who you ask is what gets businesses in trouble.
  • Send one follow up. It usually recovers more than the first message earned.
  • Use a one tap link straight to the review box.
  • Keep the message to two sentences.
  • Match the delay to when the customer knows whether they are happy.
  • Watch the conversion rate rather than the number of requests.
Common mistakes

Only asking happy customers

Filtering who gets asked is against Google policy and it shows in a rating that nobody believes.

Sending to the profile instead of the review box

Every extra click loses people who were willing to leave a review.

No follow up

You are leaving most of the available reviews with people who meant to and forgot.

Asking at the wrong moment

Too early and they cannot answer. Too late and the feeling has gone.

A burst of thirty in one week

Sudden volume looks staged to readers and can attract attention you do not want.

Comparison

By hand, or with this

Doing it manuallyWith Review Generation
Asking when somebody remembersA request after every job
One ask and nothing afterA follow up that recovers the forgetters
A link to the profileOne tap to the review box
Volume that tracks how quiet you wereA steady flow all year
No idea what worksRequests against reviews received
Reviews landing on the wrong siteSent per location with the right link
Getting started
  • Decide what counts as a finished job
  • Pick text or email, or both
  • Set a delay that matches what you sell
  • Use the one tap review link
  • Write a two sentence message
  • Turn on a single follow up
  • Check the conversion rate after a month
FAQ

Questions people ask

How do I get more Google reviews?

Ask every customer, every time, and follow up once. Businesses with hundreds of reviews built that habit rather than being better than everyone else.

Can I only ask happy customers?

No. Filtering who you ask is against Google policy, and it produces a rating that readers do not believe anyway.

Does the follow up really matter?

It is usually worth more than the first message. Plenty of people intend to leave a review and get interrupted, and one reminder brings a good share of them back.

Text or email?

Text usually wins for local businesses, but send by whichever your customers actually respond to. The tool reports which works better for you.

When should the request go out?

When the customer knows whether they are happy. An hour after a haircut, a day after a boiler repair.

Why does the link matter so much?

Because every extra click loses people. A link that opens the review box directly converts far better than one that opens the profile.

Is a sudden burst of reviews a problem?

It can look staged to readers. A steady flow reads as a business that is consistently busy, which is what you want.

Every tool. One price. Nothing extra to buy.

$5.33 per location per month gets you Review Generation and the other 41 tools.